Apple and Google continues to lead Interbrand rankings for
the third year in a row. This year's edition of Interbrand, the report
"Best Global Brands" says technology companies continue to dominate,
with more than half of the first 10-tshes the top list.
Apple estimated at 170 billion dollars, while Google
is estimated at 120 billion dollaë. The assessment is made on the companies' financial performance, the company's ability to influence customer purchases, and to what extent it can support premium prices. Microsoft and IBM are in fourth place, Samsung in seventh place and ranked tenth Amazon, climbing five places compared with a year ago. Other listed companies are Coca Cola, Toyota, General Electric and McDonald's.